Rosco Vision

Launching the new DV6 Camera through an award-winning digital campaign

Client

Rosco Vision

Date

March 2021 – July 2021

Services

Development, Marketing

This case is part of DPDK's Rosco Marketing Campaign

From artificial intelligence to actual intelligence with Rosco.

Context

Rosco Vision is one of North America’s leading suppliers of automotive visual safety solutions. Their latest product, the DV6, is an innovative AI-powered dashcam aimed at encouraging safe driving and preventing road incidents. As part of this marketing strategy, I developed a microsite that markets the benefits.

Challenge

Creating an online microsite that promotes the features and use cases of the new Rosco DV6, creating awareness and resulting in higher quality leads overall.

Smartly funneled

Structure

Feature

Product Comparing

Feature

ROI Calculator

Integrations and Technologies

Achievements

Five months since the DV6 campaign launched, we observed

377

More qualified leads
1 MarCom Gold Award

14

Conversion rate
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CS Websites

Berkendreef 59
3137 BC, Vlaardingen
The Netherlands